That was the headline jumping out of Environmental Leader last week. A gal pal sent it to me. She was flabbergasted at the stupidity of a "leader" of the free-enterprise world.
Bob Lutz is General Motors' vice chairman. He said the following to a group of reporters:
"Global warming is a “total crock of ****.” Then he added: “I’m a skeptic, not a denier. Having said that, my opinion doesn’t matter. (With the battery-driven Volt), “I’m motivated more by the desire to replace imported oil than by the CO2 (argument).”
Has Bob learned nothing from the presidential campaigns? You can't insult those who would champion your (Volt) cause, and YES, your opinion matters. Why would I support a company with such an idiot at the top of it? Especially when he goes on to say "I'm motivated more by the desire to replace implorted oil than by the CO2..." Wait a minute, isn't this the same company that killed the electric car?
What about word of mouth? Did he think this wasn't going to go around? Certainly not in a positive way. It's another reason why I won't buy their cars,and now I have a reason not to buy their stock as well.
Bob, get a clue about branding. There's a reason that when Umbria scanned 160,000 blogs for content around the word "sustainability" and found that GM's comments (6% of the 160,000) were all negative to neutral and Toyota (17% of 160,000) that were positive for the Pruis. Umbria also noted that 26% of the group were flat out activists for green thinking.
What's really wild is that Bob has his own blog. He SHOULD know better. It proves that you can't rewire, poor wiring, it should be replaced.
What's next Bob? Never mind, I don't care.




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